This 1.5-hour online webinar will bring together representatives from the Patent Office of the Republic of Bulgaria, international IP SME Helpdesks, and regional innovation stakeholders to discuss practical approaches to intellectual property protection, international market opportunities, and support services available to SMEs and innovation ecosystems across Bulgaria and Eastern Europe.
Learn how patents, trademarks, industrial designs, and other IP tools can support innovation, business growth, and international competitiveness.
Explore key IP considerations for organisations expanding into European and international markets, including practical risks and opportunities for SMEs.
Discover how IP SME Helpdesks, EDIHs, clusters, and public institutions support innovative companies and cross-border collaboration.
Gain actionable knowledge, practical examples, and expert recommendations relevant to startups, SMEs, research organisations, and innovation stakeholders.
Director of Directorate "Examination and Protection of Inventions, Utility Models and Industrial Designs"
Patent Office of the Republic of Bulgariа
Intellectual Property & Technology Legal Expert
South-East Asia IP SME Helpdesk
China IP SME Helpdesk
De Tullio and Partners
[10:30 – 10:40] Welcome Remarks & Introduction by ICT Cluster Bulgaria
[10:40 – 11:10] Intellectual Property Fundamentals for SMEs & Current Support Opportunities by the Bulgarian Patent Office
[11:10 – 11:50] International Market Access: IP Protection & Business Considerations for China and Southeast Asia by IP SME Helpdesks International
[11:50 – 12:00] Discussion, Audience Q&A & Closing Remarks
ICT Cluster Bulgaria is a leading business network supporting the development of the ICT sector and digital economy in Bulgaria. The organisation works to foster innovation, collaboration, and digital transformation across industries through projects, training, and international partnerships.
InnovationAmp is a European Digital Innovation Hub that supports SMEs and public organisations in their digital and green transitions. It provides access to testing environments, expert guidance, and funding opportunities to help companies innovate and scale.
The South-East Asia IP SME Helpdesk supports small and medium-sized enterprises from the European Union (EU) and the other countries of the Single Market Programme (SMP)* to both protect and enforce their Intellectual Property (IP) rights in or relating to South-East Asian countries, through the provision of free information and services. These take the form of jargon-free, first-line, confidential advice on intellectual property and related issues, plus training, materials and online resources.
The Patent Office of the Republic of Bulgaria is the national authority responsible for the protection of industrial property rights, including patents, trademarks, industrial designs, utility models, and geographical indications. Established as the successor of Bulgaria’s industrial property institutions dating back to 1904, the Office examines applications, grants protection titles, maintains official registers, resolves disputes, and represents Bulgaria in international industrial property organizations. It also promotes innovation, public awareness, and professional training in the field of intellectual and industrial property rights.
MetaCities Hub is a collaborative European initiative connecting research, business, and government actors to build smarter, more sustainable, and human-centric cities. The Hub promotes cross-border innovation and supports projects that drive urban digital transformation.